Podcasts on PRhttp://www.goldmanmaturemarketreport.com/podcasts-on-pr/2006-11-20T15:00:16ZSquarespacehttp://www.goldmanmaturemarketreport.com/podcasts-on-pr/2006/11/20/how-to-talk-to-your-lawmakers.htmlGoldman2006-11-20T14:58:23Z2006-11-20T14:58:23ZHow do you make sure your voice is heard on legislation that could affect your company?  This podcast has the details.

]]>http://www.goldmanmaturemarketreport.com/podcasts-on-pr/2006/11/2/lobbying-coalition-building-go-hand-in-hand.htmlGoldman2006-11-02T14:38:10Z2006-11-02T14:38:10ZWhen pushing for change,or trying to prevent change, in laws, coalition-building is vital. Learn more in this podcast.

]]>http://www.goldmanmaturemarketreport.com/podcasts-on-pr/2006/10/6/letters-to-the-editor-whys-and-how-tos.htmlGoldman2006-10-06T20:36:05Z2006-10-06T20:36:05ZLetters to the editor can be an important part of your public relations program.  Get the “whys” and “how-to’s” in this podcast.

]]>http://www.goldmanmaturemarketreport.com/podcasts-on-pr/2006/9/13/your-opinion-matters.htmlGoldman2006-09-13T20:49:00Z2006-09-13T20:49:00ZAs a senior living executive, your opinion on the issues matters … go ahead and express it … this podcast tells you more …

]]>http://www.goldmanmaturemarketreport.com/podcasts-on-pr/2006/8/24/building-blocks-for-a-crisis-communications-plan.htmlGoldman2006-08-24T12:46:00Z2006-08-24T12:46:00ZEven if your company doesn’t have an in-house public relations team or outside PR firm, you can still put together a basic plan for crisis communications.  Listen to this podcast to find out how.

]]>http://www.goldmanmaturemarketreport.com/podcasts-on-pr/2006/8/16/why-you-should-care-about-communicating-in-a-crisis.htmlGoldman2006-08-16T15:00:08Z2006-08-16T15:00:08ZWhen a crisis hits your company, brace yourself for a second emergency — an onslaught of media covering the story.  This podcast explains why you need to care about communicating well in a crisis.  In a few days, we will post the second podcast on this topic … which will be on the basis building blocks of  crisis communications plan.

]]>Podcast: PR Advice for Executiveshttp://www.goldmanmaturemarketreport.com/podcasts-on-pr/2006/7/28/basic-building-blocks-for-strong-employee-engagement.htmlGoldman2006-07-28T18:23:42Z2006-07-28T18:23:42ZWant to find out how to build a strong employee engagement program?  This podcast has the scoop.

]]>Podcast: PR Advice for Executiveshttp://www.goldmanmaturemarketreport.com/podcasts-on-pr/2006/7/28/why-you-need-to-engage-your-employees.htmlGoldman2006-07-28T18:20:09Z2006-07-28T18:20:09ZCreating employee loyalty goes well beyond providing pay and benefits.  Companies are finding that a public relations practice called “employee engagement” is vital for sparking the kind of workforce loyalty that makes employees impervious to outside influences.  Listen to learn more.

]]>Podcast: PR Advice for Executiveshttp://www.goldmanmaturemarketreport.com/podcasts-on-pr/2006/7/11/newsmakers-add-media-hooks-to-special-events.htmlGoldman2006-07-11T13:22:41Z2006-07-11T13:22:41ZAre you hoping to interest the news media in covering your company’s next big event? Inviting a newsmaker to speak on an important topic is a strong lure. Learn more about it in this podcast…

]]>Podcast: PR Advice for Executiveshttp://www.goldmanmaturemarketreport.com/podcasts-on-pr/2006/7/5/a-clear-concise-pr-message-is-vital.htmlGoldman2006-07-05T16:16:52Z2006-07-05T16:16:52ZCan you explain your company’s vision and mission in just a couple of clear and easy-to-grasp sentences? If not, you don’t have a public relations message, and that’s not good.  Learn more about PR messages and how to develop one for your company, with this podcast.

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